Caroline Herrera: Are You on the List?

Caroline Herrera is introducing a whole new mood for the brand via her new fragrance launch, 212 VIP – Are you on the list? It’s a unique way to woo the young, hip, New York socialites… But Beirut city is no  stranger to luxe and glamor… and the adoration of being in the limelight. A super party, hosted by Puig Middle East and Socodile (part of Fawaz Holding), at Buddha Bar welcoming all the VIPs in town. Welcomed with paparazzi, bouncers and all things glitz… The party was full of surprises from dance shows,  cake, music, great food and the whole VIP treatment.

The bottle of this unique perfume is big, bold , gold fragrance and reads “212 VIP -Are You On The List?”. It leaks VIP, socialites and more… a party enjoyed by the city that never sleeps…

The perfume was inspired by “New York’s most creative people, the real VIPs.  The young talents who are writing the future history of the city…” A fresh burst of rum and passion fruit blends with heady musky gardenia floral with a softer, more charming, vanilla and tonka bean base.  That’s quite a mix of opposites.  Like the melting pot of NYC itself.

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